in a snapshot
20 years experience in translating business objectives and customer requirements into online services across a diverse range of industries including media, travel, aviation, automotive, consumer classifieds, e-commerce, finance, telecommunications, State and Federal Government.
An accomplished team leader, having successfully built and managed agency project teams and in-house experience design teams.
Key skills
Product discovery
Experienced in facilitating the conversation from problem definition through to concept for further validation. From analysing metrics and competing offerings through to facilitating over 150 workshops and interviews with customers, end users and business stakeholders.
Product Design & Build
As an experience design professional with a background in technology, I’ve communicated requirements as data models, user stories, process flows and user experience designs, continuing to collaborate with development teams through to QA and release.
Leadership & Culture
A strong advocate for the principle leadership sets the culture and culture drives performance. I’ve build experience design teams from scratch, instilled processes and influenced behaviours to uplift the culture and drive business performance.
Clients & employers
I've had the privilege of working with talented people across a diverse range of industry sectors.
Portfolio
My portfolio of key projects contains detail on business context and impact. Out of respect for commercial confidentiality, I have chosen not to publish it on this publicly accessible website. Please contact me to request a copy of my CV and Portfolio (PDF) in confidence.